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Brand identity and web development

Optilearn Education

Category​

Branding, UI/UX & Development

Client​

Rami Talbi

Start Date​

7 August 2022

Designer​

Chiheb Mouelhi

Brand overview

Optilearn Education is an innovative e-learning platform designed to provide high-quality, accessible online education. Focused on empowering learners through flexible, self-paced courses, Optilearn blends interactive learning materials, expert-led content, and a user-friendly interface to ensure a seamless educational experience. With a diverse range of subjects tailored to various skill levels, Optilearn aims to equip students with the knowledge and practical skills needed to excel in their personal and professional lives, fostering lifelong learning and growth.

Branding and identity

Websites and digital platforms

Content strategy for social media

Product making for
friendly users

Creating a product for friendly users focuses on intuitive design, seamless navigation, and accessibility. It prioritizes clear communication, user support, and personalization to enhance the overall experience. The goal is to make users feel comfortable, engaged, and empowered from start to finish.

Understanding learners' needs, study habits, and pain points to create engaging educational experiences. Market analysis helps shape course content, platform features, and accessibility.

Defining the learning journey, from interactive courses to progress tracking, ensuring an intuitive and motivating educational experience. The visual identity and structure prioritize clarity and ease of use.

The UX ensures smooth navigation, engaging course layouts, and easy progress tracking, while the UI focuses on a clean, inviting interface with intuitive interactions for a seamless learning experience.

Conducting usability tests to refine course accessibility, navigation, and interactive elements. Ensuring compatibility across devices for a frictionless, effective learning experience.